Aparajita, as the name suggests, is a story of resilience and not giving up. Born during the COVID crisis, when fashion took a back step, Aparajita aimed to uplift the garments community who lost their jobs and hope. The focus on garments stems from my childhood in a business family, where I developed a deep connection with fabrics. Slowly, Aparajita started providing hope and redefining Indian fashion, becoming "Your" brand of inclusive attires and accessories. We believe fashion transcends discrimination, imparting an aura that enhances appearance, and our mission is to reach every wardrobe and create a joyful space in everyone’s soul.
Focused on supporting and reviving the garment community affected by the COVID crisis.
Offering a diverse range of attires and accessories for everyone, regardless of gender or body type.
Blending traditional Indian fashion elements with contemporary, modern designs.
Every piece of cloth is crafted with care to create a meaningful impact and impart confidence.
Committed to sustainable practices and ethical sourcing for a conscious fashion choice.